What is 2.0?

2.0 is my brainchild, my community, my legacy.

2.0 is a non-profit organization, dedicated to holistic fitness innovation, mental wellness, and community. It is through networking events and symposiums that 2.0 makes its mark.

It was born out of the necessity to improve the current disconnected, tribalistic state of my beloved fitness industry in Toronto. I searched the city for a safe space for fitness professionals, a place to talk shop, to collaborate, to cross-pollinate, to up-skill, to lean on one another and be vulnerable with the ups and downs of the profession. I couldn’t find anything, so I took it upon myself to create it.

2.0 is known as the meeting place for tribe leaders. A place for founders, leaders, and business owners to commune and be amongst industry kin. A unique middle-ground where collaboration rises above competition.

With our joined efforts, 2.0 has donated over $25,000 for charity, mentored and serviced over 200 fitness and wellness professionals, empowered over 100 vendors, impacted over 10,000 event registrants, and put on 50 events from 2012 to 2020 in Toronto, San Francisco, Vancouver, and Hong Kong. 2.0 took a break from 2020-2023 and has now re-started in 2024.