WELCOME TO MY LIFE’S WORK
Empowering clients and companies through breakthroughs in
MINDSET | MOTIVATION | MOVEMENT
Companies I’ve had the pleasure of working with:
2 MAJOR HEALTH BREAKTHROUGHS
1. GUT HEALTH & MOBILITY
I was never mobile or flexible. Throughout my youth and into young adulthood, I had congested and arthritic joints, and Eczema from an auto-immune disorder called Atopic Dermatitis. I learned to heal my gut through Holistic Lifestyle Coaching at The CHEK Institute in California. This changed everything and gave me the possibility of moving in ways that didn’t feel painful and restricted. Fast forward 10 years, I was featured in Canada’s National newspaper THE GLOBE AND MAIL on Monday, August 26, 2024, as an Ultramarathon Champion AND a Mobility Expert. I broke free from the shackles of health dysfunction which resulted in two major life successes. I now teach the tools, techniques, and frameworks I have honed to clients and companies, in gyms, classrooms, studios, and on stages.
2. OVERCAME A LIFE LONG FEAR OF SWIMMING / DROWNING
I almost drowned three times in my life. Once when I was a kid at a waterpark. Another at a pool during junior high swim class. And last was in the Ocean pulled out by the currents. The first two were seriously traumatic and left me fearful of the deep ends of pools and wounded my social identity as a young man. Fast forward a few years, I began getting into duathlons because I was great at running and cycling, but could never get around to making it a Triathlon until a friend nudged me to face my fear. I was in the career of fitness coaching, and decided it was time, so I decided to learn the Buteyko Method of breathwork, read the book Fear by Thich Nhat Hanh which brought me to meditation, and taught myself the technique of Total Immersion Swimming after hearing a podcast of Tim Ferriss admitting he too had fears related to swimming. My programming strengths and self-drive laddered me up to conquer the biggest challenge, a full Ironman. The many training sessions brought me to many panic attacks, but also through them; necessary for my development. As a result, I’ve completed a handful of Half Ironman Triathlons, and pictured above, this momentous victory of life, a full Ironman, with 3.8km of swimming.
MY NEW ERA: CONTRAST THERAPY CONSULTING
My journey in this wellness industry vertical began 3 years ago with Othership, a modern bathhouse known for their focus on socio-emotional wellbeing and cult-like following. Then last year I shifted to Active Remedy Club, a gathering spot for athletes known for their focus on physical therapy. And most recently Keen Wellbeing, a community-focused club for modern corporate workers in Switzerland, known for their focus on nervous system regulation and holistic wellbeing.
If you had asked me about consulting and directorship, I never would have imagined myself launching modern bathhouses and contrast therapy studios (guided sauna and ice bath experiences). My consulting sweet-spot has always been about working with passionate founders to actualize their dreams no matter the subject matter, it just so happened that contrast therapy found me ;)
THE NERDY SIDE OF JULIAN
RECENT CERTIFICATIONS IN Fascial Stretch Therapy and Ultramarathon CoachING
THE ULTRAMARATHON SIDE OF JULIAN
ANNUAL RACING HIGHLIGHTS
WILDSTRUBEL 110KM ULTRAMARTHON IN THE SWISS ALP! - SEPTEMBER 2025
A massively huge identity success for me. I never thought I’d be able to compete amongst the true mountain goats of the Alps, but this race garnered me the respect and status that Europeans are admired for when it comes to mountain racing.
Canyons 100km Ultramarathon complete! - April 2024
A Top 50 finish at a World Majors was a major success. I ran my race, my plan was well executed, and my outcome was as predicted. Success isn’t about winning for advanced amateurs like me, it’s about sticking to a plan and seeing it through.
100-MILE RACE CHAMPION!!! - SPring 2023
On Saturday, May 27th, I set out to complete the Sulphur Springs 100-mile Ultramarathon Trail Race in Ancaster, Ontario. I prepared 6 months for this comeback race (after 4 years of no racing), and ran steadily and successfully. I came out victorious and won 1st place!
MY COACHING VIBE
Life’s not about keeping score, but perhaps scoring those special moments—the intangibles, the aha moments, the breakthroughs, the magic of the unseen forces that give us hope, love, and purpose. My methodology explores unchartered territories with a balance of the conventional and the unconventional. I flourish under pressure, I’m a go-getter and a go-giver, and therefore give all of my heart and head to those who wish to reciprocate.
MY 4-STEP APPROACH:
Solve
Develop an understanding of biases, misconceptions, and setbacks
Set
Find clarity, redefine identity, establish a holistic mindset, build sustainable solutions
Structure
Develop a plan of action geared towards nutritious behaviors and holistic literacy
Synthesize
Develop an ecosystem that cultivates autonomy while managing priorities with legacy
BLOG
MY FACILITATION WORK
THE HEART OF WHAT I DO
THE MASTERCLASS EXPERIENCE
The Masterclass Experience: a workshop that starts with a Fitness “work-out”, and ends with a Wellness “work-in”. We feature a master educator in their element and in their homecourt. A theme is unpacked and an experience is elevated with community connection as its main intention.
THE MINDSHARE EXPERIENCE
The Mindshare Experience: a peer to peer boutique ted talks where professionals share what’s in their head with their hearts. A platform the bridges IQ & EQ, thought-leaders with embodied leaders, and health with technology and education.
THE SUMMIT
The Summit Experience: a Group Fitness Concert. Top presenters in group fitness put participants through their mastered crafts in movement and wellness. The unique celebration and collaboration of this interdisciplinary experience is like no other. To experience yoga, athletics, gymnastics, pilates, bootcamp, meditation, dance, etc., all in one, is the epitome of next level.
A combination of professional and personal posts all about providing value through fitness tips, personal development advice, and holistic health learnings. I’d say I’m very active on my stories, so check those out for a more intimate experience.
MY CURRENT PROJECTS
BEKIN HEALTH - Founder & Director
KEEN WELLBEING - Advisor & Investor
““We have more possibilities available in each moment than we realize”
- Thich Nhat Hanh”
Photography by Jeremy Benning